SelfEmployed And Rich 2

Tuesday, December 8th, 2009 at 1:59 pm  
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Boot Camp Day 2: “Why less than one in a thousand people in the MLM industry will ever make 6-figures 
(and what you can do to be 1 in 1000)”

The Facts:

  • Less than 1 out of 1000 people in the MLM industry will ever make 6-figures.
  • 90% of all businesses will fail within their first 5 years (Entrepreneur Magazine).
  • Over 30,000,000 (yes million) Americans have either attempted Network Marketing or are currently involved in the industry.
  • Yet 90% make less than $10 a week.
  • Yet 70,000,000 (yes million) Americans plan to start their OWN businesses in the next 3 years (Forbes Magazine).

Both Donald Trump and Robert Kiyosaki say that if they had to do it all over again, they would build their fortunes in THIS industry.

Easily the world’s most famous and respected investor, Warren Buffet also bought several Network Marketing companies last year. Many people are lured to this industry by dreams of riches and easy money. A better lifestyle, less work, more free time, nice cars, and holidays. There is a LOT of hype out there about this type of business. But you probably already spotted that.

So why does everyone think this is an industry of easy-riches when the reality is that most are failing dismally?

It’s simple: Over 90% of the money in this industry is made by the company owners, and they know this!

They also know something about leverage…

Unless you are joining a group or team that is REALLY going to show you the common denominators of their 
success, then you are dead in the water.

The typical work-at-home newbie thinks that success is all about a hot sizzle product and timing. Well, that’s simply not the case and I’ll prove it to you right now… Go buy $10,000 of any product in the world that you’d like. It could be the latest, best, and most amazing product on the planet in the most incredible “ground floor opportunity”.

Have it delivered to your home?


Are you rich yet?


No off-course not.

Please pay close attention to the next line because this could be the most important thing you ever learn …

Products don’t make money — marketing does.

So the bottom line is this. If you don’t join a leadership team that really knows how to market both online and offline, you’re in trouble.

You see, this is an industry of marketing and promotion and yet, tragically, it is pursued by people who have no idea how to market or promote.

If, like us, you want to be successful, you’ve got to align yourself with a group of experienced marketers. That was the turning point for us. This is the reason this business has so many consultants achieving the “impossible”. It’s because they are able to leverage hundreds of collective years of experience in marketing legitimate products.

This eliminates 90% of the learning curves and struggles that typically cause most people to fail and give up on their initial dreams. All of a sudden, instead of this being a money-game, you’re marketing something you can stand behind and be incredibly proud of, using a sales and marketing turnkey system that is proven to work like clockwork.

As we continue “Who Wants To Be Self Employed and Rich Boot Camp”, we will walk you through our actual marketing process, revealing the websites we use and the types of ads we place that have a constant stream of people contacting me — 30, 40 and 50 people a day.

Coming Next on Day 3: “How To Avoid The ‘Stupid Tax’ Of Online Advertising”. You won’t want to miss this one…

Respectfully,

SelfEmployed And Rich 2

Ian Shilton, Duke Street, Myrtleford, Victoria Australia 3737.
Email Me Here: ianshiltonpromarketing@gmail.com
Meet Me Here: http://IanShiltonMarketing.com/AboutMe
Join Me Here: http://IanShiltonMarketing.com/Welcome
Ask Me Here: http://IanShiltonMarketing.com/FAQ

NOW … If you are serious about creating a real, substantial, wealth building income for yourself, CLICK HERE. My colleague Jay Kubassek has an important message for you.

SelfEmployed And Rich 2

Click here … to see Jay’s inspiring message.

Self Employed And Rich 3

Tuesday, December 8th, 2009 at 1:58 pm  
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Boot Camp Day 3: How to avoid the “Stupid Tax” of online advertising

We’ve had more than a few people ask us about our marketing techniques. And their common concern was a lack of “know-how” when it comes to online advertising. We know that was one of our biggest concerns so we’d like to spend today addressing them for you.

You see, make no mistake, the Internet charges what we refer to as a “stupid tax” when it comes to online marketing. That basically means that if you just jump in with both feet without really knowing what you’re doing — if you go after the most obvious, most expensive keywords for instance (like most inexperienced online marketers do) — then the net is going to “tax” your wallet big time.

  • Your PPC campaigns will be disabled by Google or Yahoo.
  • Your Ezine ads will get a whopping “zero percent” response rate.
  • And in the end, you’ll end up paying $30 per lead instead of $3 to $5

It’s a frustrating experience, and it can put a well-intentioned, yet uneducated business owner on the sidelines pretty quick.

But there is a simple solution…

The key to mastering online advertising (like all things), is a little dose of “inside” knowledge. So does that mean you have to go out and buy 10 different books and courses on online advertising once you get your business started?

Well in most cases, the answer would probably be yes, but not here.

Let us be blunt… Unless you have a marketing 
system to plug into, you are dead in the water. This is when selecting the right team of people to partner with becomes critical (and this is our big piece of advice for the day…)

Essentially, you want to join someone who builds their business like you would want to build your business, because that’s what you’ll be taught. If walking the streets delivering flyers, holding home meetings, or giving presentations to your work colleagues and friends is not your style, then you need to know from the very start that these are not the methods of marketing utilized by the leaders in your opportunity.

If you want to use online advertising and avoid the Internet marketing “stupid tax”, then you don’t want to partner with someone who likes to do home meetings.

Our CCPRO team specializes in what we call the “work smart” approach. While less experienced home business owners are making lists of their friends and family members to pitch, handing out business cards, posting fliers, and buying low-quality leads, …we Use Cutting Edge Marketing Strategies To Attract The Right People To Us.

And that ability can only be wielded once you’ve experienced the right kind of training.

For example…

Let’s say that you contacted us today in order to start up in business with us. While you’re a sharp, successful leader — you might not have the whole Internet marketing thing down yet. Which basically means that you’re now faced with the daunting challenge of teaching yourself the in’s and out’s of internet marketing and lead generation which will cost you about $10,000 in books and at least six months of your life.

That’s not really practical for you or us because we want you producing quickly.

So you will have free access to a dozen or so proven converting landing pages that you can put to work for you, 24/7. Here’s a sample, from our back office.

http://www.IanShiltonProMarketing.com

http://IanShiltonProMarketing.com/?site=RealEstate

http:IanShiltonProMarketing.com/?site=Video

There are 23 to choose from.

Our world class education system will help to cut your learning curve down dramatically, with clear, step-by-step instructions that will have you joining the dots and generating your own leads faster than you can imagine.

Don’t know what to say when you talk to a prospect? No problem. Our professional Call Centre will call your prospects for you (or contact them by email if they are out of the US) and close sales for you. You don’t HAVE to pick up the phone, but it is absolutely recommended. Remember, you are in the relationship building business.

It’s a harsh reality but think about it: you wouldn’t make it as a doctor without going to medical school, and you won’t make it as an entrepreneur without learning how to generate your own leads.

At Carbon Copy Pro we show you exactly how to generate your own leads for little or no cost. And while you’re learning, or if you don’t have the time or the inclination to learn, we have turnkey lead generation and outsourcing solutions you can tap into the very same day you join us!

The great thing about Carbon Copy Pro is that even though the system does a lot of the “heavy lifting” for you, we strongly encourage you to learn the skills to do those things for yourself.

Think of it as a bicycle with training wheels (and a rocket booster Self Employed And Rich 3 )

Our system provides you with the training wheels as you learn to ride your entrepreneurial bicycle and become steadier and more confident.

That’s what we loved about this system. People who have tried and failed at network marketing, are not only earning the kind of income they never believed possible, but are also blossoming and gaining in confidence as savvy Internet marketers.

If that’s something that appeals to you, too, you’ve come to the right place. Make it happen.

Respectfully,

Self Employed And Rich 3

Ian Shilton, Duke Street, Myrtleford, Victoria Australia 3737.
Email Me Here: ianshiltonpromarketing@gmail.com
Meet Me Here: http://IanShiltonMarketing.com/AboutMe
Join Me Here: http://IanShiltonMarketing.com/Welcome
Ask Me Here: http://IanShiltonMarketing.com/FAQ

NOW … If you are serious about creating a real, substantial, wealth building income for yourself, CLICK HERE. My colleague Jay Kubassek has an important message for you.

Self Employed And Rich 3

Click here … to see Jay’s inspiring message.

Self Employed And Rich 4

Tuesday, December 8th, 2009 at 1:58 pm  
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Boot Camp Day 4: “How to use the power of attraction marketing”

Amateurs are easy to spot …

They’re the ones wearing buttons to the grocery store, pitching their work buddies on some new product or get-rich-quick scheme, and inviting people over to their homes for a “meeting”.

Amateurs “try” to sell.


Amateurs are in the “convincing” game.

On the other hand, professionals, work smarter and they leverage their efforts through marketing.

Professionals don’t ‘pitch’. They “attract”.

You see, “marketing” is king. If you don’t believe us, let us prove it to you…

Let’s say that you have the chance to market what you think is the best new product in the world, so you have the company ship $20,000 of it to your front door.

Are you rich yet? Off-course not.

It’s just going to sit there. You ever hear those crazy stories about Amway guys who had garages bursting at the seams with boxes of products? Well, that happens because products don’t sell themselves.

Marketing does.

The entire marketing process can be summed up in three simple steps…

Step #1:


Build a prospect list. This is a list of the people who respond to your advertisements, signaling to you that they have an interest in what you offer. (By the way, NEVER waste your time trying to “convince” people that they need what you have).

Step #2:


Build a relationship with your list. People only ever buy from those they like, respect, and trust, no matter where you conduct your business. The best way to do that is to offer true, honest value.

Step #3: Market to your list. This is when you market products and services that will help the people on your list get what they want. Remember, this isn’t about you making money. It’s about you serving others (back to that “leadership” concept).

So those are the three primary steps to building a successful and profitable home business.

Now here’s the nice part… With CarbonCopyPRO you can completely automate these three steps.

The biggest mistake newbies make is that they fail to leverage the power of marketing, advertising and the Internet. Can you believe that some spend hours a day putting signs on street corners and dropping business cards in parking lots?

On the other hand, successful business owners in this industry (like us), utilize online and offline advertising methods like pay-per-click, ezine advertising, article and press release and video marketing.

24 hours per day, 7 days a week, our little army of ads is out there doing all of the prospecting work for us across five continents. We don’t bug our friends. We don’t bug our family members. We don’t hand out business cards, and we don’t waste my time calling low quality, deadbeat leads from lead vendors.

The tools CCPro provides ensure that we always have a long line of people contacting us on a daily basis wanting to join us.

Now, setting up these marketing pieces involves a very steep learning curve, and a very large measure of old fashioned hard work, but fortunately you won’t have to go through that alone. Because some of the best marketers in the WORLD are in CarbonCopyPro, and they’ve done much of the leg-work for us.

In fact, you’ll be able to start using the exact same marketing tools we do as soon as you are ready after you have activated your CarbonCopyPro business.

The thing is, to write ad copy and design your own proven and effective lead-generating landing pages would take the average punter years of learning, trial and error, and practice. Believe us, it’s half science, half dark art.

But rest easy, because with CCPro, it’s done for you in the first instance.

Now when it comes to advertising, it is very important that you match your message to the person. You’ll find that just about every other company out there only offers one or two “one-piece-fits-all” marketing tools that are designed for a general audience.

That’s amateur hour. If you follow these methods, you will be extremely well equipped…to do business in 1980.

At CarbonCopyPRO has developed different marketing tools which are suited to different types of people so the effectiveness of your marketing efforts are maximized. It is called “niche marketing”.

You may have landed on The Coffee House Letter landing page. This page is designed to target a specific group of people: Current home business owners who are over-worked and under-paid, pitching pills, potions and products for an M L M company.

Ironically, the vast majority of people in the home business industry fall into this category — which means that advertising your site online is extremely effective. You’ll be able to generate 10-20, strong leads per day following the instructions provided in the Pro “back office”.

You see, at the end of the day, we’re not really selling products, we’re selling a solution to people’s problems.

Let us explain…

People don’t buy a drill because they want a drill. They buy a drill because they want a “hole”.

Well, a home business is no different. People don’t WANT a home business, they want the BENEFITS that come with a home business — benefits like time freedom and a larger income.

None of our marketing pages or ads actually talk in any great depth about our “products”.

Why not?

Because people generally don’t care about the products or the company themselves. They only want the benefits that the company can bring them. And they are looking for a leader to show them how to get there.

We realize this is sounding a little repetitive, but it is absolutely worth repeating.

There’s a HUGE difference between the two.

Now, this is counter-intuitive, we know, but pay close attention to the next sentence …

Anytime you see someone advertising an actual company, you’re looking at someone who has no idea how to market, and you can bet they’re losing tons of money thanks to their poor marketing tactics.

But you don’t have to worry about those technicalities at CCPro. We’ve got your back covered.

And that’s your lot for today. Until tomorrow…

Speaking of tomorrow … Don’t miss Boot Camp Day 5: “How To Automate Your Marketing.”

Respectfully,

Self Employed And Rich 4

Ian Shilton, Duke Street, Myrtleford, Victoria Australia 3737.
Email Me Here: ianshiltonpromarketing@gmail.com
Meet Me Here: http://IanShiltonMarketing.com/AboutMe
Join Me Here: http://IanShiltonMarketing.com/Welcome
Ask Me Here: http://IanShiltonMarketing.com/FAQ

NOW … If you are serious about creating a real, substantial, wealth building income for yourself, CLICK HERE. My colleague Jay Kubassek has an important message for you.

Self Employed And Rich 4

Click here … to see Jay’s inspiring message.

Self Employed And Rich 5

Tuesday, December 8th, 2009 at 1:57 pm  
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Boot Camp Day 5: “How to automate your marketing for ultimate leverage and freedom.”

CarbonCopyPro members are very fortunate to have our own in-house marketing service which allows us to outsource any or all of our marketing tasks. But our in-house training also teaches us “how” to market too. This provides the choice of either doing it ourselves, letting the professionals do it for us or a combination of the two.

Some of the most powerful methods of generating leads for your business are articles and press releases, social marketing, forum, ezine and directory marketing, video marketing and classifieds and traditional print media marketing.

Whatever you choose, your goal should be to get as much of your marketing as possible on autopilot. After all, we don’t know about you, but we didn’t start our home business to be slaving away at our desk all day!

There is no better feeling than waking up to a new day and realizing over a coffee that you just made $1000 or $2000 in your sleep, thanks to an online marketing system that works around the clock.

One of the best ways to automate your marketing is by using pay-per-click advertising. Most of the search engines offer this service but by far and away the most popular is Google, whose service is known as Google Adwords.

As the name suggests, pay-per-click advertising means you only pay when someone actually clicks on your ad. And the great thing about it is that it is trackable and it allows you to position yourself on the search engine with your ad, right at the moment when your potential customer or business partner is searching for what you have to offer.

Google Adwords allows you to generate leads at will for all time. You can set a budget and forget. But it is absolutely vital to learn the ropes before taking the plunge. If you don’t know what you’re doing, Google Adwords can be one of the most effective ways of blowing your marketing budget you’ll ever find!

Luckily, CCPro boasts one of the best Adwords coaches in the world. Cherie Yvette, aka The Urban Cowgirl. Alternatively you can listen to seven free videos by signing up for a free course by Perry Marshall.

And we’d take note of what she says because Cherie is SO good that Google themselves offered her a million dollar contract to go and work for them! She declined as she values her maverick status too much. Her e-book is essential reading for marketing beginners.

For anyone going it alone who is a complete beginner, a fantastic place to start is with the Pay-Per-Click Domination course by Jim Yaghi. This link above gives you free access to Jim’s two training videos that will show you how to generate 2,400+ free leads per month using Google Adwords.

Another absolute must is Perry Marshall’s Definitive Guide To Google Adwords. This is THE bible of every successful online marketer. Once we read this it all made sense. It’s 200 or so pages but most of it is screen shots so it is not a difficult read… http://perrymarshall.com/cmd.php?pg=Gerlach

Spending a few bucks learning how to advertise effectively on Google will pay for itself hundreds of times over and prevent you paying the “stupid tax” on online advertising.

Automating your marketing using free marketing methods is more of a challenge but the good news is that with a concerted effort at the outset your marketing efforts will continue to generate leads weeks, months and years down the road.

While Google Adwords is instantaneous and can generate leads for you within 15 minutes, free marketing can take longer and requires more elbow grease. Yet, unlike Google, which stops your exposure the second you shut off your campaign, the free marketing methods we’re about to cover here will put a permanent marker on the net, and your results will increase with time.

One of the fastest and simplest ways of free marketing is by video marketing. There’s a great guide to video marketing and other free methods of advertising in the Building On A Budget course by Mike Dillard http://Ian Shilton.buildingonabudget.com/. In exchange for your details you will receive the free video series showing how to build your business even if you don’t have a lot of cash.

When making a video it’s important to provide some value to viewers rather than sitting at your desk droning on about how great your business is and why people should join you.

If you want people to join your business you have to prove yourself to be a leader first. A great way to do that is to give them some free information, some tips and guidance based on your experiences. This form of ‘Information Marketing’ is the best way to attract highly qualified prospects to you.

It’s all about attracting people to you rather than convincing them to do business with you. Take a look at the 7 free video tutorials available at this Magnetic Sponsoring page which will give you something to talk about. The link page allows you to sign up to get a free 7 Day Video Boot Camp in exchange for your name, email, and phone number.

So that’s your lot for today. We’ll see you again tomorrow, when we’ll be talking about how to turn leads into paying customers….

Respectfully,

Self Employed And Rich 5

Ian Shilton, Duke Street, Myrtleford, Victoria Australia 3737.
Email Me Here: ianshiltonpromarketing@gmail.com
Meet Me Here: http://IanShiltonMarketing.com/AboutMe
Join Me Here: http://IanShiltonMarketing.com/Welcome
Ask Me Here: http://IanShiltonMarketing.com/FAQ

NOW … If you are serious about creating a real, substantial, wealth building income for yourself, CLICK HERE. My colleague Jay Kubassek has an important message for you.

Self Employed And Rich 5

Click here … to see Jay’s inspiring message.

Self Employed And Rich 6

Tuesday, December 8th, 2009 at 1:57 pm  
Leave your comment

Boot Camp Day 6: “How to turn leads 
into paying customers”

Ahhh… This is one of our favorite topics.

Ironically, it’s the most important because it’s when products are purchased, value is exchanged, and money is made. Voila…you have a business.

Yet, the average home business owner fails to capitalize on 90% of their business’s profit potential, because they have no idea how to handle this stage correctly.

Want to know what to say to your leads?

Wish you knew how to follow up with them correctly for maximum profits and results?

Then read today’s issue closely.

I’m sure you remember the 3-step formula we gave you in Day #1…

  • Build a list.
  • Build a relationship with that list.
  • Market to that list.

Repeat, repeat, repeat!

Well we’re at stages 2 and 3 today, and they are intimately linked. You cannot consistently make sales in stage 3, if you failed to build a relationship in stage 2. You’ll find that 3% to 10% of your prospects just get it. The time is right for them. They’ve pro-actively gone through all of the information and they’re ready to become a part of the team immediately.

As for the rest, it’s a matter of timing. And this is where the average person drops the ball. They usually end up treating prospects as a perishable commodity with a very short shelf-life. They get a quick “yes or no” answer and then move onto the next.

Well you’ve always heard that fortune is in the follow up, and that phrase couldn’t be more true….

The follow up is where you find your leverage.


Let us give you an illustration of what I mean…


Let’s say that you generate 10 leads per day, or 300 per month.

Of those 300, 3% buy the low-tier product right away for $1,995, paying you a $1,000 commission. That comes out to 9 customers and $9,000 in commissions your first month. Not bad.

Well, as you continue to build a relationship with your leads, the timing will become right for another 3% in month two. If you already have 300 leads in our pipeline from month 1, and now you’re going to add another 300 for month two, bringing your prospect list total to 600.

Once again, 3% of your new leads will get started right away, giving you 9 new customers again in month two. But now an additional 3% from your previous month will decide to buy the product due to your follow-up efforts, which gives you an additional 9 customers for a total of 18, and commissions of $18,000.

You get our point…

But the real money is always made on the back-end in ANY business, and once again, it’s no different here. You see, about 40% of all low-tier customers will eventually become high-tier customers because they love the product and see the incredible earnings potential it provides.

Depending on your positioning, you make up to a $5,000 commission on each high-tier sale. So if 40% of your 27 low-tier customers become high-tier customers, you stand to make an additional $54,000 in profits from the customers you’ve already acquired.

And this process continues month after month as your prospect pipeline grows from 300 to 600 to 900 to 1,200 to 1,500, etc.

Alright, so on to Part II of today’s lesson…

What do you do with your prospects as you generate them?

Well our philosophy is pretty simple.

We’re not here to personally to ‘pitch and sell’ people. Our marketing system does the selling and telling for us. If someone doesn’t see the incredible value in the products and business opportunity, there’s nothing we can say or do to change their mind, nor would we want to waste our time doing so.

Were not here to twist arms. We’re here to provide information so that our prospects can make the best decision for themselves.

**************************************************************************************************************

Did You Know?

80% of all profits come from back-end sales 
— marketing to your existing clientele?

**************************************************************************************************************

As you begin your business, your most important job is to personally contact each of your applicants (people who have put their hand up to take a closer look at your business) just to introduce yourself and to see how you can possibly serve their needs. This isn’t a sales call, and your only real agenda is to get to know the person on the other end of the line. We find that the more information we can supply applicants with (by way of additional resources – NOT convincing), the higher our conversion rate is, and the better quality our new members are. If an applicant cannot be bothered to even read the information we send them, and listen to the introduction calls that are conducted for them, they are unlikely to make a go of a business. And they are not the type of people we would choose to do business with.

If you walk into this business with a confident and genuine desire to help people, everything else will take care of itself and people will clamor to work with you because they will trust that you have their best interests at heart.

Once that initial call is made, the ball is really in their court. We don’t chase people, and we usually don’t schedule follow-up appointments. Beautiful, isn’t it?

If our prospects want to talk to us further, they contact us themselves. Who contacts who is a fairly important dynamic in this process.

Well that’s it for today….

If you have any questions, you know how to reach us…

Respectfully,

Self Employed And Rich 6

Ian Shilton, Duke Street, Myrtleford, Victoria Australia 3737.
Email Me Here: ianshiltonpromarketing@gmail.com
Meet Me Here: http://IanShiltonMarketing.com/AboutMe
Join Me Here: http://IanShiltonMarketing.com/Welcome
Ask Me Here: http://IanShiltonMarketing.com/FAQ

NOW … If you are serious about creating a real, substantial, wealth building income for yourself, CLICK HERE. My colleague Jay Kubassek has an important message for you.

Self Employed And Rich 6

Click here … to see Jay’s inspiring message.